Conceived By

Ministry of IT and Telecom

Executed By

Virtual University Of Pakistan

Funded By

Ignite

About DigiSkills.pk

About DigiSkills.pk

DigiSkills.pk is the largest Training Program in Pakistan offering best Free Online Courses in freelancing Skills with E-Certificates issued by VU and Ignite. Over 4.0 Million + trainings have been imparted since 2018 to generate skilled workforce in Future of Work and to strengthen digital economy of Pakistan.

The Women Empowerment is a key element of this program, as they benefit to learn and earn sitting in the comfort of their homes.

Overall Sign Up

Overall Sign-ups

3,604,295

Overall Enrollments

Overall Enrollments

4,574,945

DSTPs 2.0-Batch

DSTP2.0-Batch-08 Enrollments

301,102

News & Events

News & Events
  • 25

    Jul, 2024

    E-Certificates for DigiSkills 2.0 Batch-07 are Now Available!

    Jul 25, 2024

    DigiSkills Training program proudly announces that the E-Certificates for Batch-07 are now available. We extend our utmost wishes to the graduating trainees of Batch-07 on behalf of the DigiSkills.pk team.

      

    The trainees can download the E-Certificates from the Learning Management System (LMS) of DigiSkills Training Program by clicking on “My Results” option under Trainee Services Section.

     

    In order to download the E-Certificate, you will need to click on the View link and then on the pop-up notification in LMS to confirm that the Full Name provided in your profile is correct.

     

    Kindly make sure to check your Full Name in your LMS Profile before downloading the certificate. DigiSkills.pk will not be responsible in case of an incorrect name.

     

    Good luck for your future endeavors and welcome to the world of Freelancing!

     

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  • 10

    Jul, 2024

    8th Batch of DigiSkills 2.0 has commenced on July 10th, 2024

    Jul 10, 2024

    DigiSkills.pk is pleased to announce that its Batch-08 commenced on July 10th, 2024, as scheduled.

     

    We assure our trainees that courses of DigiSkills Training Program will not only help them in learning new practical and marketable skills but will also be beneficial for them in their professional lives.

     

    Our trainees are already getting benefits from this program, and several have started earning money in the form of valuable foreign exchange.

     

    The videos along with the relevant content of the courses will be made available through LMS on every working Monday by 11:00 AM.

     

    Trainees must watch videos through our Learning Management System (LMS) to become eligible for the E-Certificate.

     

    A video on How to Use LMS is available at https://lms.digiskills.pk/OrientationVideo.aspx

     

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  • 09

    Jul, 2024

    E-Certificates of Batch-07 will be issued on July 25, 2024

    Jul 09, 2024

    DigiSkills Training Program 2.0 will issue the E-Certificates for successful trainees of Batch-07 on July 25, 2024. Please make sure that you have entered the correct Full Name in your profile before downloading the E-Certificate.

      

    You will be able to download the E-Certificates from the Learning Management System (LMS) of DigiSkills Training Program by clicking on “My Results” option under ‘Trainee Services’ Section.

     

    In order to download the E-Certificate, you will need to click on the pop-up notification in LMS to confirm that the Full Name provided in your profile is correct.

     

    Kindly make sure to check your Full Name in your LMS Profile before downloading the certificate. DigiSkills.pk will not be responsible in case of an incorrect name.

     

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  • 03

    Jul, 2024

    Commencement of Batch-08 DigiSkills 2.0

    Jul 03, 2024

    Batch-08 will commence on July 10, 2024, Wednesday. We extend our best wishes in advance to the enrolled trainees. 

     

    The video lectures of the first week will be uploaded on the Learning Management System (LMS) of DigiSkills.pk on the same day by 11:00 AM.

     

    To learn HOW TO USE LMS, Click Here

     

    Good luck with your training!

     

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  • 02

    Jul, 2024

    All 300,000 Seats for Batch-08 of DigiSkills 2.0 have been Filled Up

    Jul 02, 2024

    Alhamdulillah! Enrollments for the Batch-08 have been completed. We had allocated 300,000 seats altogether for this batch which have been filled within time.

     

    DigiSkills Training Program (DSTP) currently offers 15 online courses completely free of cost. All courses have been prepared with the help of well qualified and experienced trainers. A dedicated and committed DSTP team provides support services through the official communication modes of DSTP. 

     

    We extend our best wishes in advance to the enrolled trainees. Batch-08 will commence on July 10, 2024, Wednesday. The video lectures of the first week will be uploaded on the Learning Management System (LMS) of DigiSkills.pk on the same day by 11:00 AM.

     

    Good luck with your training!

     

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Success Stories

Success Stories

Top Ten Earners

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Popular Blogs

Popular Blogs
The Science Behind the Art of Logo Design: Enhancing Your Brand's Identity
Aug 27, 2024

The Science Behind the Art of Logo Design: Enhancing Your Brand's Identity

Logo is a key to your company's visual identity, whether you are starting a new business or refreshing your brand. A well-designed logo helps establish your brand, distinguish it from competitors, boost recognition, and build customer loyalty. A logo enhances brand identity by serving as a visual representation of a company's character and values. An easily recognizable logo helps consumers quickly identify the brand. In this article, we will explore the importance of logos, understanding the target audience, the impact of colors and fonts, and the value of simplicity. The Role of a Good Logo in Branding A logo is a picture or symbol that represents your business and brand. It is the face of your company and often the first thing people see whether it's on a business card, website, or billboard. A logo plays an important role in defining your brand identity. It should show what your business does, who you are, and what makes you unique. A good logo should capture your brand in a single image. A strong logo leaves a lasting impression on customers and helps them connect with your brand. Brand recognition is another important benefit of a well-designed logo. A logo that is easy to recognize and remember helps customers recall your brand, even after a single encounter, leading to more business opportunities. Your logo can also communicate your values and mission. By using the right colors, fonts, and symbols, your logo can express what your brand stands for and the message you want to convey, helping form an emotional connection with customers and increase loyalty. The Crafting of a Logo Starting a logo design is like beginning with a blank canvas where every detail matters. In logo design, every line, curve, and color are chosen carefully to tell a meaningful story. Logo designers use symbols and visuals to represent the brand. Each element in a logo has a purpose. The lines and curves can convey strength, elegance, or creativity. Logo should look good in different sizes and formats, from a business card to a billboard. Creating a logo requires a deep understanding of design principles, a keen eye for detail, and the ability to translate a brand's values and message into a simple yet powerful visual symbol. It involves researching the target audience, understanding the brand's mission and values, and creatively integrating these aspects into the logo design. Crafting Meaning with Symbols and Stories Logos are more than just images; they are powerful symbols that represent a brand's identity. Designers include symbols in logos to convey deeper meanings. These symbols are not random, they are carefully chosen to communicate specific ideas, values, or emotions associated with the brand. For example, the Amazon logo features a hidden smiley arrow from A to Z, suggesting that they offer everything you need and strive to keep customers happy. Overall, the use of symbols in logo design is a powerful tool. It enables designers to create complex ideas in simple design, visually engaging elements that directly connect with the audience, ultimately enhancing the impact and effectiveness of the logo. The Role of Typography in Design Choosing the right font is important in logo design because it greatly affects how the logo is perceived. For example, Disney’s font is creative and playful, creating a sense of magic and fun, perfectly aligning with its brand identity centered around imagination and joy. Whereas IBM’s font is sleek and modern, reflecting professionalism and dependability. The clean lines and straightforward design of their typography reflect the company's focus on innovation and efficiency. Good typography gives a logo its unique character and helps it stand out. When done right, it makes a logo easy to recognize and helps it stay relevant over time. Colors and Their Impact Colors also play a crucial role in branding because they can trigger emotions and send messages. Distinct colors can evoke different feelings and associations, making color choice a powerful tool for communicating a brand's message and values. The colors chosen can evoke specific feelings or associations, such as trust with blue, excitement with red, or growth with green. By carefully selecting colors that align with the brand identity, companies can effectively communicate their message, evoke desired emotions, and create a strong connection with the audience. A well-designed logo combines these elements to create a visual identity that reflects the essence of the brand. Balancing Simplicity with Versatility In logo design, keeping things simple usually works best. The clean and uncomplicated design makes the logo instantly recognizable and memorable, which is important for brand identity. You may see the logos of big names like Nike or Adidas, which are very simple and easy to remember, but have a great impact. According to a brand strategist ‘Sol Sender’: “The strongest logos tell simple stories.” A logo should look great and be easy to recognize on any platform or medium. Logo should maintain its clarity and impact whether it's displayed on a business card, a website, or a billboard. Simple logos are scalable, ensuring they remain effective in different sizes. Making Your Logo Relevant and Impactful A good logo should fit your industry and appeal to your target audience. It should clearly show what your brand is about and its values. By knowing your audience and industry, you can design a logo that connects with customers and effectively shares your brand message. A relevant logo helps build your brand identity and create a strong emotional bond with your customers. Final Words A well-designed logo is an essential element of your brand’s identity and success. It is a visual representation for your company, capturing its values in a simple, and memorable image. By focusing on key aspects such as relevance, symbolism, typography, and color, you can create a logo that not only stands out but also engages strongly with your target audience. A great logo increases brand recognition, sets you apart from competitors and builds long-term consumer loyalty. Remember that every aspect is important while creating a logo. A well-designed logo can leave a lasting impression, fostering a strong, positive relationship with your target audience and boosting your organization forward. Author: Maria Umbreen | Reviewed By: Hifsah Umbreen

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Mastering SEO for Optimizing Amazon Listings: A Guide for Sellers and VAs
Jul 25, 2024

Mastering SEO for Optimizing Amazon Listings: A Guide for Sellers and VAs

Amazon is the best search engine to find any product online used by consumers specially in the USA or in the UK. More than 50% of all consumers visit this platform first to search for products from a variety of suppliers. Even when you try to bypass Amazon by using Google, it manages to redirect you to Amazon. Amazon is just everywhere, isn't it? Given Amazon's domination, it's critical to optimize the SEO strategies for this platform to attract maximum organic traffic. By optimizing your listing as per Amazon's recommendations, you can make your listing pop at the top for customers, because in today’s fast-paced world, nobody has time for endless scrolling. By optimizing your listing as per Amazon's recommendations, you can make your listing pop at the top for customers Here are some SEO tips for Amazon that will give you a boost over the competition. Keyword Research For best keyword research for Amazon listings, it is very important to begin by finding the most relevant keywords that shoppers are most likely using when searching for products which you are selling. This can be done by researching competitor’s listings, using keyword research tools like SEMrush or Ahrefs to uncover high-volume keywords, also going through search suggestions and search results of Amazon provide insight into your product’s standing. For Example, if searching for “Garlic Press”, you will find plenty of search terms that can help you in creating more optimized product listing. Conducting this type of research can help you to optimize your product listing and you can gain more understanding of consumer’s choice. Product Title Optimizations When you are creating Amazon product listings, product titles are very important. Titles are the first thing any customer notices in the search list, so it's important to make titles more informative and keyword-rich. Followings are some important tips when creating your product title: Brand Name: Start with your brand name so it gets recognized by your customers and it stands out among other sellers. Highlight Features: Focus on the features which makes your product unique, for example its color, size, or material, to attract new buyers. Most Relevant Keywords: It is very important to include keywords that customers are using to search the product which you are selling to improve your visibility. Consistency in your products titles is also important. Product titles should be consistent in providing basic information. For example, for a Ring, include details like size and material to provide customers with a clear idea of what they will receive. Exciting Product Images and Videos Selecting high quality and visually attractive product images is very important. The quality of your images will have a great effect on your sales. Always include lifestyle photos that represent your product in real-life usage. Most buyers love to see 3 to 4 images of a product before planning to purchase the product or not. Therefore, always make sure to provide multiple images from different angles, showing features, and uses of the product in real life. Always follow Amazon's image guideline and optimize image names and alt text with most relevant keywords. Alt text not only helps with keywords for SEO purposes but also ensures the reach of your product listing to a wider range of buyers. Nowadays, using videos in product listings is getting popular. Videos not only improve return on ad spend and reach for paid channels but are also helpful for organic search. Focus on the best setup of lighting, high quality video, and mention the benefits and features of the product. Encourage the buyers with appealing visuals that present your products in the best possible way! Product Bullet Points and Description When any buyer clicks on your product, the first thing they see is your listing bullet points and product description. Always use bullet points to focus on the key features and specifications of your product. Don’t forget to include the most relevant keywords in a way that looks natural. Use clear and understandable language so that every buyer can understand the usage of your product and what are you offering in your product. To engage the buyers, you must consider incorporating storytelling into your product description to highlight the benefits. It is the best way to connect with your customers and create brand loyalty. Brand loyalty will ultimately increase your sales conversion rate and returning buyers. The allowed 5 bullet points of 1000 characters must be used effectively to communicate with your customers and guide them towards making a purchase decision. Another very important thing about descriptions is that always keep in mind the mobile users. Don't make them scroll through lengthy descriptions instead include the most important information in the start and then provide additional details as needed. In this way you can engage customers using any device and your product will stand out for organic sales. Maximizing Amazon sales, utilizing backend search terms effectively Backend search terms are an exclusive option for Amazon sellers, and it is great for enhancing the visibility of your product listings. The relevant keywords which are not getting fit into product title or product description can be used in backend search terms to maximize the product visibility. By using this powerful tool now, you don't need to stuff keywords in product title or product description. You may incorporate secondary keywords extracted with the help of tools like Ahrefs and google analytics in your product listing using backend search terms option available on Amazon. You must take in account the “byte allotment” for full product optimization. Final Words Just like Google, Amazon's algorithm is constantly changing. To stay ahead in the market, it’s important to adopt SEO tactics and follow the updates in Amazon's algorithm. Understanding Amazon's policies and product listing guidelines not only prevents violations but also improves your product's ranking. Instead of selling the product, your focus should always be helping customers find the product they are looking for. Remember, Amazon’s listing optimization is an ongoing process. So, constantly check and adjust strategies, keeping in mind the customer's perspective. Understanding customers’ preferences is important for optimizing Amazon listings and increasing sales to make you a successful seller. Author: Usman Ali | Reviewed By: Hifsah Umbreen

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How to Create a Blog? Step-by-Step Guide for Newbies
Jun 26, 2024

How to Create a Blog? Step-by-Step Guide for Newbies

Starting a blog is a simple way to create reliability for your brand. A blog is an outstanding way out for personal fulfilment if you are a promising writer or have an interest you desire to document and share with the rest. Despite that, there are definite approaches you require to create a blog. Hence, we have produced complete step-by-step measures for newbies to begin their journey. We will discuss choosing a niche for a blogging platform for publishing content and advertising your blog. Creating a Blog - Basic Measures In the forthcoming portions, we will break down each step for creating a blog on basic measures and best practices for newbies. 1. Choose your Blog topic or Niche A niche is a certain topic that your website will concentrate on, it's essential in deciding your target audience. A compatible blog niche will help you choose an ideal blog name and develop a focused blogging strategy. Examples of blog niches are books, travelling, food, and photography. When creating your new blog, it could be enticing to cover an extensive range of blog ideas or topics. Despite that, attempting to master too many subjects is complicated and often unjustifiable. Examine your hobbies and interests or topics you want to explore. Then choose your topics more specifically. If your interest is in food, try concentrating on a particular cuisine like Chinese, North American, or French. A compatible blog niche will help you choose an ideal blog name and develop a focused blogging strategy. 2. Choose a niche that has audience capability Your primary topic should have prior interest to ensure a target audience. Use Google Trends to check the search volume of specific keywords related to your niche. This helps you identify trending topics and understand which content generates more engagement. 3. Select an Appropriate Blogging platform Once you have selected a niche, it's time to start preparing a website for your blog. Blogging platforms are separated into two categories: hosted, and self-hosted. Hosted platforms are like all-inclusive blogging platforms. They usually show up with all the tools required to create a blog. Additionally, there is no need to buy hosting and domain names from a third party. On the other hand, self-hosted platforms require you to purchase hosting solutions individually. These platforms are typically called CMS (Content Management system). 4. Content Management System (CMS) CMS platforms are popular for website creation due to their user-friendly graphical interfaces, making them ideal for blogging and providing extensive control over website management, including hosting and security. WordPress, the most renowned CMS, powers a majority of websites globally, offering both free and paid themes and plugins to design your blog or webpage exactly how you want it. Here are some pros and cons of choosing a CMS like WordPress for your blogging platforms: Pros: • You will have a hundred percent control of your website by choosing WordPress as your CMS. You can adjust, manage, and switch web hosting resources. • You can also customize your website by adding custom codes of WordPress plugins and themes from the official directory. • WordPress is a self-hosted platform that can support complex websites as your blog hosting has sufficient resources. Cons: • WordPress requires some technical knowledge as compared to other website builders. But it is comparatively easier to build a website from scratch. • Self-hosted platforms require steps: purchasing web hosting, registering a domain name, and installing themes and plugins. • Most self-hosted platforms do not offer customer support. So, you have to rely on your hosting provider. Website Builder Website builders are the best options to start blogging without a lengthy setup process. These platforms allow you to build a website without technical requirements, making them ideal for beginners. You can customize the blog template using a user-friendly drag-and-drop editor and various tools like AI Writer and other AI generator tools. 5. Get a blog name and acquire a domain The next main step is acquiring a domain name to become a blogger. It should be catchy and unique. It should be more like a brand and relevant to your industry. There are three main qualities a good blog name should have: 1. The domain name should be relevant to your niche or industry. It should contain relevant keywords. 2. While some domains with long names are highly successful, ideally you should keep it short not more than 2 or 3 words. 3. For more look-alike brands it should be easy to spell or remember by name. You can use blog name generators to choose a domain name. All you must do is give a generator a few keywords and it will come back to you with more suggestions. Simply choose the one which suits you most and now your blog is ready to go. Tip: Avoid Numbers and Hyphens, these can make your domain harder to remember. 6. Website setup and customization As previously mentioned, different platforms have diverse needs and priorities. They have different setups and customization procedures. Here we will learn about the procedure of setting up a website and it's customization. Installing WordPress After purchasing the WordPress hosting plan the next main step is installing the WordPress through a web host. Different hosting has different WordPress installation procedures to adopt, or you can use auto-installers through the cPanel. Picking a WordPress theme • Focus on designing and customizing your website blog. • A WordPress theme is a customizable design template available in free and premium options in the WordPress library and third-party resources like Theme Forest or Astra. • Paid WordPress themes offer dedicated support, regular updates, and premium plugins, unlike free themes which lack support. • Ensure a premium theme is worth the price. • Choose a theme with an appealing design, drag-and-drop features, premade layouts, and customer support. • The theme should be responsive to any screen size. • Check user reviews and experiences for reliability. To install a WordPress theme from the WordPress directory, log in to your dashboard navigate to appearance-themes-add new, and choose the theme that you want to install, once the installation process is complete hit the activate button. To install a theme from a third-party source, click on the upload theme button upload the .zip file and then install and activate it. 7. Build the main pages and categories Website pages contain the content of a website. The most common types of web pages are the following: 1. Homepage: Your homepage is the main page of your website. It is the most important introductory page of your blog. The visitors visit it when they enter your website URL in the address bar. 2. The About Us page: Your visitors learn more about your website or organization through this page. This page represents the objective of your website. 3. Contact Us page: This page tells how the visitors can contact the owner of the website. The Contact Us page includes an email address, a phone number, or links to social media profiles. Starting a new blog is a huge task for newcomers who need proper help and guidance. Here in this blog, we have discussed the major steps of blogging in detail, so that it can provide you with complete understating about the topic. We hope that after reading this piece of writing, you will be motivated and able enough to start your own blog. Author: Muhammad Hamza | Reviewed By: Hifsah Umbreen

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