E-Commerce Management

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This course focuses on enabling trainees to learn and understand basic skills of setting-up and running online store from End-to-End including selecting niche market of products, domain hosting, selection of open-source E-Business software like Magento and Prestashop etc. Trainees will learn skill to set up online store quickly in Magento and Prestashop on localhost and on Cloud. Different payment mechanism prevailing locally and internationally will be discussed at-length to enable trainees to know about the dynamics of global E-Commerce marketplace. Trainees will be able to learn the skill of optimizing the online store using Search Engine Optimization (SEO) techniques. Facebook Ad’s, AdWords and AdSense will be discussed from the implementation viewpoint in reaching out to clients for revenue generation. AdSense will enable trainees to start earning by creating a blog and apply traffic generation techniques to increase earning at free of cost. Trainees will learn skill on how to start business utilizing AliBaba Group Webportal. Trainees will learn how to scale E-commerce business on long-term basis to generate sustainable revenue from the online store. Attention to scaling the business and management of E-Commerce business is much needed in the local ecosystem.

Meet The Trainer(s)

Abdul Wahab | Sheraz Pervaiz

Abdul Wahab | Sheraz Pervaiz  (BS (CS), Software Engineering | M. Phil Software Technology)

Abdul Wahab Ahmad 

Abdul Wahab is a  Digital Marketing Consultant, Amazon & Daraz Seller and a Professional Trainer with over 15 years of experience in eCommerce industry. He is proficient in various mandatory growth hacking tools and technologies including Google Trends, Google AdWords, Google Analytics, Google Webmasters Tools, Helium 10 and Jungle scout. In addition, he is experienced in setting up eCommerce stores using Shopify and WooCommerce. He has helped over 100 businesses to achieve their Digital Marketing and Online Sales goals.

Moreover, he has successfully conducted several training programs regarding Freelancing, Selling On Amazon & other marketplaces and Digital Marketing. He has trained over hundreds of trainees in last 8 years. His trainees have been successfully serving in various industries, doing freelancing and maturing their own startups. He is a mentor for many individuals. He believes on TRUE UNLOCKING – Time Independence, Location Independence, Money Independence.

He is a Software Engineer, graduated from FAST, Lahore. He is a hard-working individual with strong analytical and leadership qualities. He is currently working as Director eMarketing Department, ABFA Technologies (PVT) Ltd and Chief Trainer at various online platforms.


Sheraz Pervaiz 

Sheraz has done Bachelors in Computer Science from University of Windsor, Canada and MS in Software Technology from Stuttgart University of Applied Sciences, Germany. He has more than 15 years of experience in Software Industry in capacities ranging from Software Developer through the ladder of Project Manager, Engineering Manager, VP - Project Delivery and Director - Project Management in esteemed companies like Sensys, Systems Ltd., Coeus Gmbh and Zameen Media Group. He has also worked in the capacity of Associate Professor / Deputy Director in Government College University - Department of Computer Science. During his career he has recorded multiple courses in Virtual University for Master's and Undergraduate programs.

  • Batch Duration: 12 Weeks
  • Videos Duration: 24 hours
  • Start Date: 04 Jul 2022
  • Fee: Free of Cost
  • Who can Join: Everyone
  • Enrolled Trainees: 7637
  • Video Medium: Urdu & English

What you will learn

    After completing this course, a trainee will be able to:

    • Plan, set up and maintain online E-Business.
    • Market your products using digital and social media marketing.
    • Identify opportunities in the Global E-Commerce ecosystem.
    • Configure and run different online stores.
    • Understand different payment gateways and manage online payments in Pakistan.
    • Evaluate and mitigate management issues related to the emergence of E-Commerce ecosystem.
    • Develop product management strategy for E-Business.